by LBPR | May 28, 2020 | Tips
Instagram continues to rapidly change the social media realm with its real-time photo and video sharing capabilities. From image and video posts to your page feed to 24-hour stories and IGTV, it can seem hard to keep up-to-date with the latest Instagram sizes and...
by LBPR | May 19, 2020 | Tips
We all know social media has changed the way we live our personal lives but it’s changed the way we interact with journalists as PR professionals too. If you have a potential story to share and think reaching out on social media might be a good option, read our tip...
by LBPR | May 4, 2020 | Tips
Think of PR and we bet 99% of you think of editorial media coverage. We’re working to change the oft-held perception that all we do is pitch in stories to journalists who find us irritating, but that’s another blog for another day! While securing editorial media...
by LBPR | Apr 27, 2020 | Tips
As the famous saying goes, “failing to plan, is planning to fail”, and that is certainly true when it comes to considering the best content to share with your followers and “likers’ on social media. Think about the social media accounts you like to follow – is it...
by LBPR | Apr 22, 2020 | Tips
If you’re reading this, you may be asking yourself: “Does my business depend on us ensuring we have an issues preparedness plan in place?” The question we always ask our clients if they are baulking at developing an issues preparedness plan is this: “If A Current...
by LBPR | Apr 20, 2020 | Tips
Key messages. The clue is in the wording, yet why is this crucial first step in any PR activity often overlooked, especially during times of unexpected events or a crisis? If your PR campaign is a house, then key messages are the foundations. Without nailing what you...
