What can we do today to get you where you want to be tomorrow?
Who we are
Our Approach
LBPR is an award-winning and highly experienced marketing and PR team. We know our stuff.
When we meet with prospective or current clients, this is always our first question:
“What can we do today to get you where you want to be tomorrow?”
You can expect from us results-driven guidance, strategic thinking, structured implementation, and thorough evaluation.
Cheap publicity stunts or random tactical activities aren’t our thing. We focus on marketing and PR that is quality, taking into account the big picture and outcomes that drive commercial goals.
We’re all about helping your business leave a lasting impression on your target audience with a meaningful message that makes them want to know more…buy more….and become a loyal customer.
The Process
Goals, Objectives, Strategy
There is no doubt that failing to plan is planning to fail. We’ve been in the PR industry long enough to know that strong results rely on crystal clear clarity around what our client is wanting to achieve. We always start with the end in mind – our client’s business or marketing objectives – and distil these into a strategic approach that will work.
Implementation
This is where the rubber hits the road. We’re sticklers for timelines, deadlines, clear lines of responsibility, plus ongoing reporting and analysis. If you work with LBPR, you’ll never wonder where a project is at, who’s responsible for what, or how we’re tracking. We’re in the business of clear communication and live by this way of working every day.
Evaluate & Debrief
Once a project or campaign is completed, we prepare a throughout evaluation which takes into account what we set out to achieve versus the outcome. Usually, the two marry up nicely (that’s what experience brings to the table), and we always look at outputs plus outcomes. Achieving a behaviour change and tangibly moving the needle for clients is our ultimate goal.
Working Together
an extension of your team
We work best when you consider us a partner in your business – that extra brain and helping hand that can provide a new perspective, create or challenge a strategy, and above all else get s^&# done. Just like all successful partnerships we work best – and do our best work – with clients who trust us, empower us and let us do our thing.
What our clients say
Ready to tell your story?
To spark up a discussion with us about what you would like to achieve, fill out the super short form below. We will take a look and give you a call. We are ready for you!